What We Do
The Idea Hound fetches success by assessing the current state of strategy, process and projects in organizations, and identifying improvements to these elements. We propose custom solutions utilizing these elements separately or collectively, so completion time varies. Availability begins in April 2022.
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Take a walk through our offerings below!
Brand Strategy
Which ball do you want to throw?
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​Reviewing the brand message is an important first step when growing your business, and it applies to all facets of the organization. Examples of items we might review:
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Concepts and visuals based on target audience*
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Missions, visions, and taglines
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Training staff to strengthen brand in daily activities
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Brand playbooks
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The minimum investment for Brand Strategy is $5000.
Marketing Strategy
Where are you throwing the ball?
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​There are many options for marketing, and a targeted approach is best. The path to success many contain some or all of these:
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Community and Business Partnerships
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Campaign planning and creative brief execution
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Digital marketing options, including social media*
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Live marketing, including trade show and event planning
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Traditional marketing options
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The minimum investment for Marketing Strategy is $10,000.
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*Some options may be all or partially outsourced with client approval, at the rate provided by the independent collaborator. These decisions are based on scheduling, project timeline, and level of expertise.
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Process
Creation and Improvement
How can you find the bone if you don't know where it's buried?
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Processes are present in every day work, but not all of them are adding value. Some are frustrating, a few are ignored, others are adding time or cost to your organization. We'll sniff out success:
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Assess current processes
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Identify new process opportunities
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Work with teams to create process maps and standard work
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Live workshops teaching Lean concepts
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We love working with creative teams! Improving process frees up space to create.
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The minimum investment in process work is $12,000.
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Of Note: Your organization does not need to be in pursuit of a Lean environment to benefit from this work. However, we improve process with a heavy Lean influence and ask that those taking part in process improvement are committed to working within the Lean Principles during our partnership.
Projects
Planning and Production
Most dogs have an overflowing toybox, it's total chaos!
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We are experts in collaring chaos and leashing ambiguity.
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Project Planning and Documentation
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Creating systems and checklists for flawless project execution
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Building and assessing high-achieving teams
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Developing and mentoring leaders through live and virtual events
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The minimum investment in project activities is $10,000.